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Hiya,
Ever heard of ‘sunk cost fallacy’?
It’s the psychology of continuing with an endeavour even though it may be fruitless simply because you have invested so much time in it already.
Even when we know the outcome will not be satisfying we continue so as not to feel that the time and effort already invested has not been wasted. Yet to add more time and effort is to add to that waste.
Consider today what do you need to stop doing?
Strive to thrive
Stu
🙂
This is so true. There are many people who go to school and realize they no longer want to major in a particular field. But due to the many years of investment in that particular field, they ride it out anyways!!
Yes – that is known as ‘sunk cost fallacy’ where we continue on a path only because of what we’ve already invested into it. Thanks for visiting. 🙂